What colors and shades of clothes will be the most fashionable in spring-summer 2024? If you look at the collections from Fashion Weeks, it is difficult to determine the main color. Therefore, we will go the proven path and turn to the Pantone recommendations. The color institute specialists do a lot of research, and as a result, they determine the fashionable color palette.
The Pantone Spring / Summer Color Report contains 12 popular shades for the coming year plus 4 classic neutrals. So, what shades does the Color Institute offer us throughout 2024?
As always, the names of the new shades delight with their poetic origin, and the variety of colors will make it possible to fulfill the desires of all fashionistas.
Small photos are enlarged by clicking up to 1200 * 1200 Brands in order ... Gucci, Lacoste, Luisa Spagnoli, Alberta Ferretti-54 Salvatore Ferragamo-19 Zadig & Voltaire-23
Main color of 2024
PANTONE 19-4052 Classic Blue is recognized as the main color of 2024. And this is not surprising, because the color is very versatile, balanced and self-confident. There is no attachment to a particular gender and season. It is elegant and simple for everyone at the same time. In addition, this classic blue shade is great with other shades. Many fashionistas gladly accept it into their wardrobe.
The main palette of 12 trendy PANTONE colors spring-summer 2024
PANTONE 18-1662 Flame Scarlet
PANTONE 14-1064 Saffron
PANTONE 19-4052 Classic Blue
PANTONE 15-5718 Biscay Green
PANTONE 19-0323 Chive
PANTONE 17-4021 Faded Denim
PANTONE 16-1359 Orange Peel
PANTONE 18-4528 Mosaic Blue
PANTONE 13-0822 Sunlight
PANTONE 14-1318 Coral Pink
PANTONE 18-1345 Cinnamon Stick
PANTONE 18-3513 Grape Compote
Although many designers have their own preferences, according to which they choose the color scheme of the collection, nevertheless, the colors offered by PANTONE could often be seen at the shows of the Spring-Summer 2024 collections.
Why are they so attractive?
1. Flame Scarlet
Everyone perceives the scarlet color differently. Someone recalls the fairy tale "The Scarlet Flower", scarlet poppies and other flowers, and someone - the story "Scarlet Sails". Hence, associations of scarlet color with hope, romantic and sublime feelings arise. And some simply consider it a prestigious color, so expensive scarlet cars are always perceived with admiration.
Many women love this color in clothes, lipstick or nails, they feel more beautiful and confident. In any case, scarlet is the choice of the bold and determined.
Edeline Lee, Marques' Almeida, Rochas, Fatima Lopes, Genny, Christian Dior
2. Saffron
Saffron is an expensive and sophisticated spice obtained from small flowers - crocuses, blooming in early spring. They wake up before all other flowers and bring freshness, cleanliness and warmth to the spring palette.
2 photos by David Koma and Gabriela Hearst
3. Classic Blue
We have already talked about classic blue as the most important color of the year. This color looks great in fabrics of any texture - from sparkling gloss to delicate chiffon clouds. We also have different associations with him, for example, for some it is stability and reliability or peace and harmony, for others it is reflections on eternity.
Classic Blue fits easily into a wardrobe and is popular with many women. This is not only jeans, it will be perfect for evening and cocktail dresses or just take a place in your everyday wardrobe.
Each x Other Balmain, Ryan Roche
4. Biscay Green
An unusually bright shade, refreshing and transparent.It brings back memories of summer vacations and is associated with the clear waters of the tropical seas. And if you decide to use this color in clothes, feel free to make up your mind, you will look attractive and effective.
Badgley Mischka, Victoria Beckham, Kwaidan Editions, Lacoste, Roberta Einer, Paul & Joe
5. Chive
The deep green herbaceous Chive blends perfectly with any vibrant color. The shade is quite dark and deep - it is a mixture of green and brown. And of course, it is associated with the color of wildlife. Green and brown at the same time create an atmosphere of trust.
Helmut Lang, Jil Sander, Salvatore Ferragamo
6. Faded Denim
There is some gray in the blue shade of Faded Denim, it immediately resembles faded or worn jeans. But in ordinary clothes, this shade creates a sense of reliability and comfort. Faded Denim cannot be called bright, but any clothing in this color reminds that it will not fail in any situation.
Salvatore Ferragamo, 2 photos Ermanno Scervino, Oscar de la Renta, Ports 1961, Isabel Marant
Philosophy di Lorenzo Serafini
7. Orange Peel
The vibrant orange hue Orange Peel brings a sense of joy and energy to the springtime color palette. This color is loved in the East. He is, as it were, the personification of the sun, fire, bright fruits. The shade of orange is not for everyone, but when combined with other colors, you can create a great look.
Bottega Veneta, Emilia Wickstead, Hellessy
8. Mosaic Blue
Mosaic Blue is also a shade of blue, which, like blue, symbolizes constancy and reliability, but at the same time this shade - cool and calm exudes mystery, gives peace and tranquility, immerses in sweet dreams.
Kiton, Jeffrey Dodd, Staud
9. Sunlight
The shade is pastel, light and delicate. Very beautiful on tanned skin. Sunlight will give a spring mood, a feeling of joy and a feeling of close happiness.
Molly Goddard, MSGM, Hervé Léger, Joseph
10. Coral Pink
Delicate and affectionate shade of Coral Pink in clothes will give you charm and wrap you in a warm embrace.
Giambattista Valli, Valentino and 2 photos by Elie Saab
11. Cinnamon Stick
Cinnamon Stick is an unusually warm and comfortable shade. Due to the presence of brown in it, the depth of red is softened. He can create interesting combinations with other colors, especially delicate pastel shades. Cinnamon Stick is reminiscent of the color of cinnamon or expensive leather.
2 photos Victoria Beckham and Hervé Léger
12. Grape Compote
The last color of 12. Try to make compote from Isabella grapes, you will get this very color - a rich and deep purple with pink hues. The color is unusually beautiful, and, moreover, will suit many of us.
Reem Acra, Pamella Roland, Rachel Zoe, Marta Jakubowski, Balmain
A trendy palette of classic neutral colors
1.PANTONE 16-1324 Lark The poetic name for the shade is lark. A calm beige color that can be combined with many shades. Lark creates elegant and classic images of authentic style.
Victoria Beckham, Ryan Roche, Proenza Schouler, Frame, J Mendel, Joie
2.PANTONE 19-3923 Navy Blazer This is exactly what this shade is called, which personifies restraint and confidence.
Ermanno Scervino, Etro, Alexis Mabille
3. PANTONE 11-4001 Brilliant White White total look is extremely popular in the new season. White can have different shades. But in the spring-summer season, it was fresh and clean, without any impurities, Brilliant White that declared itself.
2 photos by Ralph & Russo and Simonetta Ravizza Valentino, Elie Tahari
4. PANTONE 16-3802 Ash Ash gray completes the top of the season's trendy colors. Gray does not mean dullness. This color is a classic. And most importantly, in combination with bright saturated shades, you can create a set of unique beauty.
J Mendel, Roksanda Max Mara, Proenza Schouler, Gabriele Colangelo
Color palette Spring - Summer 2024 demonstrates surprisingly sophisticated and rich colors. They can be used in solid color sets or in combination with other colors, creating vibrant color contrasts. The new color palette energizes and gives a sense of youth and optimism.
Color means a lot to us. Recently, the world has been undergoing great changes, and sometimes shocks, and “Fashion is often an indicator of what is happening in the world and around us. We understand that we need these moments of peace to compensate for all the turmoil ... ”Leatrice Eisman, CEO of the Pantone Color Institute.