Great news - Russian women are buying more and more dresses!
Various dresses are in demand, both expensive and dresses with affordable prices. In general, dresses account for about 20% of the entire clothing market.
True, the point here is not only that Russian women are becoming more stylish and literate in fashion, the financial component plays an important role. Dresses are becoming available to everyone and at low cost allow you to more economically create a one-piece beautiful image.
Apparel manufacturers and suppliers, sensing this trend, will offer even more dresses next year, so our girls in 2024 can become even more beautiful.
How are purchases by Russian women distributed across regions?
Most expensive clothes are bought by residents of Moscow, they account for 59% of this segment, St. Petersburg's 16%, all other regions of Russia are only 25% of expensive clothes. As you can see, all Russian money is still in Moscow. And the entire Russian clothing market in 2024 should exceed $ 40 billion.